Digital Marketing is a good career choice in India

 If you have been looking to start your career in digital marketing in India,we understand it could get a bit overwhelming in the beginning

In this blog I will try to give you all the necessary information you need before you kick-start your career in digital marketing

But before we get started, let’s shed some light on what is the career growth of digital marketing in India.

Career growth of digital marketing in India 

Marketing techniques have evolved as the ways in which consumers get information change. Radio advertising led to TV advertising, which then shifted to digital marketing with the rise of the internet. Besides these natural market progressions, the COVID-19 pandemic is driving the scope of digital marketing even further online. 

While TV remains a prime advertising medium for many businesses, digital marketing allows companies to reach a global audience online. As digital marketing initiatives continue to grow at a brisk pace, the number of jobs in the field is naturally increasing.

This article will cover the various topics and digital marketing niches’ that will help you explore the various career opportunities in the field, including:

• Digital marketing analytics
• Social media influencers
• Video remains king
• Artificial intelligence
• Augmented and virtual reality
• Omani-channel marketing
• Content to become more interactive